In case you are the owner of an agency offering SEO services, you should have the right mindset towards giving unique services to the people who are responsible for contributing towards the growth of the agency so that they can keep coming for more services. When you are new in the business, you will notice that attracting new clients while keeping the rest interested in your services can prove to be difficult where you end up losing some of the valuable clients that contributed to your company’s company.
There are a number of things that you should avoid when you are dealing with SEO clients to make sure that you maintain the good relationship that can see that they keep coming back again and again to receive the quality services offered by the company. The first thing is to avoid confusing the customer with a lot of information that might not make any meaning to them, and you should instead use a questionnaire which can be filled by the customer for you to establish the basic SEO needs of an individual customer. This point comes about due to the fact that many SEO companies have lost their valuable clients because they keep asking for client feedback on what they specifically need and that can make them uncomfortable when they think that you are getting them to help you solve a problem they do not understand.
Secondly, you should avoid sending your clients many pages of documents that display the different strategies that you plan to use when you execute their SEO needs because they do not have time to learn and understand what is written in those documents. The right thing to do in such a scenario is to make sure that you withhold information about the SEO tips being used and instead provide them updates about the progress that has been experienced through your services.
Thirdly, you should make sure that you avoid making any suggestions towards your customers that your agency is capable of providing a ranking that will see their web links appear on the first page of search engine results because they will know that it is almost impossible to achieve that. When you want to get more customers and keep the rest loyal; you should talk to them about the potential outcome of the SEO campaign that you are about to launch and work with their support to make it happen.
Lastly, you should not ignore your customers when they call you to ask for some details because they will be discouraged and decide to go to another agency. You can take care of your clients by opening a customer care unit where all questions can be handled to the level where all customers are satisfied.